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Factors to Keep In Mind While Buying a Stretch Mark Lotion

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Many women have to deal with the appearance of stretch marks just after their babies are born. Stretch marks often appear during pregnancy when there is a rapid stretching of the skin to accommodate a growing abdomen. These marks are initially red in color and turn to a silvery hue with time. Many women feel self conscious due to these marks and are constantly on the lookout for ways and means to reduce their appearance. One way they can do so is by using a good quality stretch mark lotion that is effective on new and old stretch marks and can reduce the look of stretch mark discoloration substantially. Some of the factors that women need to keep in mind while searching for an effective lotion to treat stretch marks are mentioned below: Ensure there are clinically proven results: The lotion or treatment they zero in on should be clinically proven to help reduce the appearance, size, and color of stretch marks. They can visit the website of the manufacturer and go through th...